Title and Thumbnail Brainstorm
by BurpeeBandit Creative Production › Creative Exploration
30 minutes 5 Steps
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Write twenty titles
10 minutesDifferent angles: curiosity, a result, a mistake, a challenge, a number.
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Sketch ten thumbnails
15 minutesRough boxes and stick figures. One clear focal point each, with three words of text at most.
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Squint test
Shrink each sketch down to phone size. Can you still tell what it is?
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Pair them
5 minutesMatch the best title with the thumbnail that adds to it rather than repeating it.
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Decide
- Pick a winner and a backup
- Note the shot you'll need for the thumbnail